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In an effort to determine whether our scent descriptions were either a.) redundant and hackneyed or b.) rich with purple prose, I pasted our Select-A-Scent page into a Wordle.

I am fairly pleased with the results. Clearly we specialise in gourmand scents with “sweet” and “rich” so prominently displayed.

I am disappointed in the sheer LARGENESS of “vanilla.” It’s a fabulous blender, a classic, but well… it’s done. Played out. Traditional. It’s a big reason why we’ve started heavily playing on resins - they soften, ground and sweeten a blend simultaneously, and usually add a depth that vanilla lacks.

And obviously, we need much more leather.

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Verification (needed to reduce spam):

Vil·lain·ess \ 'vi-lən-nəs \ n : a woman who is a villain

Vil·lain·ess \ 'vi-lən-nəs \ n
1 : an uncanny, articulate woman
2 : a deliberate antagonist or tease
3 : an intelligent woman in a tabloid or gossip
4 : the fall-girl in a particularly difficult situation

Villainess. Redefining "bad."